B.B.A in Event Management

BBA in Event Management College

The Bachelors in Business Administration (BBA) in Media Management is a Bachelor’s degree program offered in collaboration with Bharathiar University. Being the best BBA in Media, Entertainment and Management College Bangalore is a job oriented Bachelor’s Degree management course. The business administration program in media management aims to provide you with a deeper understanding of managing the media industry which broadly consists of the entertainment, journalism, broadcasting and advertising industry. The course focuses on subjects related to fundamentals of management. BBA in Media, Entertainment and Management is a specialization program which focuses on the domain of media management. Media is one of the means of general communication in the society. Media management is all about applying management techniques and principles within a media enterprise or organization. The course includes the study of Principles of Digital media and Entertainment, Digital Media Enterprise Creation, Social Networking and Digital Analytics, Digital Interactive Technology, Digital Media Production Planning and Social Networking, Digital Media Marketing and Digital Networking Analytics. A course in media management provides you with the tools and techniques that you can use to come up with solutions for effective media management. The course provides you with the necessary insight and perception about each section of the media industry. It’s thus a useful course in learning the basic principles in managing this field.

BBA in Event Management Course DescriptionC

Best BBA In Event Management College Bangalore IIFA Lancaster offers 3years full time the Best BBA in Media, Entertainment and Management course Bangalore. The course has 6 semesters where the student gets introduced to the world of Media. IIFA offers Bharathiar University syllabus which is essentially required in today’s industry. The course includes the study of business economics, mathematics, accounting, computing, business communication, financial management, brand management, event management, advertising, sales promotion, mass communication, public relations, TV production, programming, publishing, etc. You get an exposure to both practical and theoretical aspects of the topics through assignments, project works and workshops

Course Details

Semester 1

Language-I
English-I
Core – I Management Process
Core – II Business Communication
Allied Paper I Financial Accounting
Environmental Studies #

Semester 2

Language-II
English-II
Core – III Organizational Behavior
Core – IV Advertising Management For Services
Allied Paper II Economics for Executives
Value Education –Human Rights #

Semester 3

Core – V Writing for Media
Core – VI Marketing Management
Core – VII Overview of Entertainment & Media
Core – VIII Introduction to Event Management& PR
Allied Paper III Journalism -Television, Print & Online
Skill based Subject-I Communication Skills I ^(Practical)
Advanced Language (or) Non-major elective-I : Yoga for Human Excellence # Women‘s
Rights # Constitution of India #

Semester 4

Core – IX Human Resource Management
Core – X Event Marketing & Sponsorship
Core – XI Media Laws & Ethics
Core – XII PC Software (MS Office) Theory
Core – XIII PC Software (MS Office) Practical
Allied Paper IV Entertainment Business Management
Skill based Subject-II Communication Skills II ^ (Practical)
Advanced Language # (or) Non-major elective-II : General Awareness #

Semester 5

Core – XIV Brand Management
Core – XV Digital And Social Media Advertising
Core – Core – XVI Broadcast Business Management
Core – Core – XVII Media Planning & Buying
Core – XVIII Advertising & Integrated Marketing Communication
Elective – I Basic Photography
Skill based Subject-III Campus to Corporate ^ (Practical)

Semester 6

Core – XIX Entrepreneurship & Project Management
Core – XX Public Relations
Elective – II Television Production & Programming
Elective – III Project Work & Viva-Voce*
Skill based Subject – IV Soft Skills for Business ^ (Practical)
Extension Activities @ Training Reports
Extension Activities @ Training Reports

BBA in Event Management Career Prospects

Bba In Media, Entertainment And Management College Bangalore

Admission The field of media has lot of job opportunities in sectors such as radio & television production, news agencies, film industry, journalism, advertising, public relations, event management and social media groups. In each of the individual sector there are further opportunities. On completion of the course, students can choose from diverse employment opportunities in the industry such as Film production and distribution companies, Advertising and PR companies, Event and entertainment companies, TV and Radio channels, Celebrity and Sports management Companies. Graduates are hired at different capacities such as Writer, Digital media Consultant, Social Media Analyst, Media Planner, Media Operations Lead or Teacher.